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Tag: "Rick Frishman"

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Lombardi Resigns as Barnes & Noble CFO

Lombardi Resigns as Barnes & Noble CFO

Lombardi Resigns as Barnes & Noble CFO. Joe Lombardi has resigned as chief financial officer of Barnes & Noble after nine years. He will remain with B&N as a “non-officer employee” until mid-2012 to assist in the transition to a new CFO. Until a permanent replacement is found Allen Lindstrom, v-p, corporate controller, will serve [...]

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B&N Expands Online Marketplace

B&N Expands Online Marketplace

                B&N Expands Online Marketplace. Barnes & Noble is expanding its non-book offerings. The company, which already sells a variety of forms of media and entertainment, ranging from games to toys to crafts, is adding over one million new products to its online marketplace. The growth is coming [...]

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200 Free Guerrilla Marketing Weapons

200 Free Guerrilla Marketing Weapons

The role of a true guerrilla marketer is to make every single moment of the customer experience satisfying, simple, and worthwhile. Times have changed, the economy has changed, and your industry may have changed. Even Guerrilla marketing has made the transition from a maverick kind of marketing to being embraced by both small and large [...]

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Author 101 University

Imagine a gathering of some of world’s most sought after marketing and publishing experts ready to give you the “keys to the kingdom” to: Get your book published Sell your book to a publisher Promote yourself using low-cost means online to catapult your sales & exposure Make your book a bestseller Transform your business into a mega success [...]

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Guerrilla Marketing Money Making Tip

This Guerrilla Marketing money making tip comes from the Father of Guerrilla Marketing himself, Jay Conrad Levinson. Co-Author of Guerrilla Marketing for Writers with Rick Frishman, Michael Larsen and myself, David Hancock. A USP is a unique selling proposition, first popularized in 1961 by advertising legend Rosser Reeves in his book, “Reality in Advertising.” Your [...]

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Your Book -€“ How to Write and Publish It by Rick Frishman | Fools Lounge

Your Book -€“ How to Write and Publish It by Rick Frishman | Fools Lounge

Famous Book Publicist and Publisher Tells you How to Write Your Book, Get it Published and How to Market It Rick Frishman, the founder of Planned Television Arts, has been one of the leading book publicists in America for over 30 years. Working with many of the top book editors, literary agents and publishers in America, [...]

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Video on #1 secret for getting major publicity

Check out this video from my friend Steve Harrison on the #1 secret for getting major national publicity at: http://bit.ly/a5R5mU There’s nothing like getting some major publicity to make sales soar for whatever you’re promoting. In the publishing world, an appearance on a top national TV show like Oprah, Today, Good Morning America, The View [...]

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Author 101 University – The Must-Attend Crash Course for Publishing Success

Author 101 University – The Must-Attend Crash Course for Publishing Success

Are you curious about what publishers like Harper Collins, Morgan James, Adams Media, Wiley, Random House, and Simon & Schuster are looking for? What is the best way to get your manuscript read when you’re an unpublished author? Want to know the biggest mistakes to avoid when writing book proposals? You’ll be engaged as these [...]

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Morgan James and Newswire to Launch Book Publishing Initiative

Morgan James and Newswire to Launch Book Publishing Initiative

Morgan James and Newswire to Launch Book Publishing Initiative HOUSTON, March 22, 2010 (Newswire) — Newswire.net, a subsidiary of Extensions, Inc. (OTC: EXTI) announced today that it has launched its book publishing initiative, (Newswire Publishing) with Morgan James Publishing. Morgan James Publishing, The Entrepreneurial Publisher, is recognized by NASDAQ as one of the world’s most [...]

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Morgan James Weathers Tough Times

As predicted by Publisher’s Weekly (Against All Odds, March 2, 2009), Morgan James Publishing is thriving in these tough times. Morgan James reports a 52% increase in overall books sales through retail channels for year end 2009 over 2008 and a 12% increase in titles released during the same period. Morgan James founder David Hancock [...]

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The Entrepreneurial Author’s Edge

The Entrepreneurial Author’s Edge Fortunately, as an entrepreneurial author, you’ve got an edge. This edge keeps the fires of your passion burning brightly. It gives you a decided advantage over the authors who preceded you because it helps you avoid their mistakes and built upon their successes. It is, without question, the way of the [...]

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Shoot The Dogs Early

When you hire a pr person or firm- You will know pretty quickly if they are working out. I have found in my career that when I had to fire someone- by the time I do it- I know I should have done it 6 months ago. When you know- you know. Don’t wait. Get [...]

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Morgan James Publishing And Atchity Entertainment Int’l Launch New Ink Press

CEO David L. Hancock announces that Morgan James Publishing has formed a new imprint devoted entirely to “new voices in fiction,” on the same entrepreneurial basis as that of Morgan James’ successful nonfiction imprints distributed by Ingram Publishing Services. Authors signed by the imprint will guarantee the purchase and marketing of two thousand five hundred [...]

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Another Fill In The Blank Pitch Formula

Fill in the blank Pitch Formula As I promised in my last tip, here’s another great fill-in-the-blank formula you can use to create a show pitch that is guaranteed to grab a producer’s attention virtually every time … (Please share this with anyone it might help) * Pitch Formula:  ”How __________ hurts your __________ without you knowing it” And [...]

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Fill In The Blank Pitch Formula

As I promised in my last tip, here’s another great fill-in-the-blank formula you can use to create a show pitch that is guaranteed to grab a producer’s attention virtually every time. * Pitch Formula:  ”How to ____________ and still _____________” And here’s a couple of examples of how you might apply it: Show Pitch:  ”How to eat as [...]