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Tag: "Marketing"

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By on October 01st, 2010

Financial Advisers Hit the Books – WSJ.com

Financial advisers find that being a published author can have a big payout—even if you never sell a single copy. These days, financial advisers of all stripes—wealth managers, financial planners, accountants—are releasing books. The reasons are as varied as the titles, which range from all-in-one investing and planning guides (Boston adviser Jennifer Lane’s “The Everything Get [...]

Mindset • Miscellaneous
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By on September 23rd, 2010

E-Reader Bad News: Some People Want Them, But Most Don’t | BNET

Many companies see e-readers as the potential savior for the publishing business. Whether books, magazines, or newspapers, retailers, hardware vendors, and publishers hope that electronic formats will draw readers, drive sales, and spark a resurgence of a stumbling industry. However, results from a new Harris Interactive poll suggest that they had better reevaluate the strategy. According to [...]

Industry News • Mindset • Miscellaneous
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By on September 22nd, 2010

Announcing! The 2010 800-CEO-READ Author Pow Wow « 800 CEO Read

The 800-CEO-READ Author Pow Wow is back! The theme of this year’s event is Making Connections. Now, we don’t mean making connections in strictly networking terms—that’s just a bonus. As a company, we are interested in helping authors think comprehensively about idea creation and fruition, better connect their ideas with an audience, get books (or web [...]

Events • Mindset • Miscellaneous
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By on September 21st, 2010

New Book Details the Secrets to Superstar Athlete’s Fitness, Health

New York, NY. — (September 21, 2010) Professional athletes receive the best cutting-edge health-care that money can buy to keep their bodies at optimum performance. Dr. Spencer H. Baron, recently named the 2010 National Sports Chiropractor of the Year and team chiropractic physician for both the Miami Dolphins football team and the Florida Marlins baseball [...]

Author's Corner
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The Internet is Changing – And It Affects You
By on August 20th, 2010

The Internet is Changing – And It Affects You

The Internet is never going to stay the same. There are new tools available that you are not using. And some pitfalls you have to watch out for.

Author Training • Author's Corner • Events • Marketing • Mindset • Miscellaneous
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By on August 17th, 2010

Video on #1 secret for getting major publicity

Check out this video from my friend Steve Harrison on the #1 secret for getting major national publicity at: http://bit.ly/a5R5mU There’s nothing like getting some major publicity to make sales soar for whatever you’re promoting. In the publishing world, an appearance on a top national TV show like Oprah, Today, Good Morning America, The View [...]

Author Training • Events • Marketing • Mindset • Miscellaneous
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By on August 06th, 2010

Who Else Wants To Be Wealthy?

Multi-Millionaire, Entrepreneur and Morgan James author, Armand Morin has put together a BRAND NEW Event! It’s his Wealth Event.

The Best part is… It’s FREE and 100% Online.

Events • Marketing • Mindset
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Amazon.com: Your Kindle Commercial Contest
By on August 03rd, 2010

Amazon.com: Your Kindle Commercial Contest

What would you do for $15,000 is Amazon.com gift cards? That’s a lot of MP3s, Kindle books, or vacuum bags, or whatever it is you order a lot of from Amazon–maybe even print books! You can win those gift cards by entering Amazon’s just-announced “Kindle Commercial Contest.” More from Amazon.com… “Ever had an idea for a TV commercial [...]

Industry News • Miscellaneous • New Media
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By on August 02nd, 2010

How to get the media to love you

In almost every field, there are people who are extremely good at getting publicity. The media loves them and they’re regularly on radio/TV shows and written-up in print publications. They not only know how to get a ton of free coverage, but also how to profit from the coverage in the form of increased sales, [...]

Author Training • Events • Marketing • Mindset • Miscellaneous
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By on July 27th, 2010

Joel Comm has done it again!

If you are like me, you have had enough of all the hype related to making money online. It’s not that some people aren’t making a lot of money on the Internet. It’s just that most people would be thrilled to have a website that brings in an extra $500-$1000/month. That’s a car payment… a [...]

Marketing • Miscellaneous
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By on July 26th, 2010

Book Bloggers You Should Know

PW: Newspapers may be continuing to cut their book coverage, but the Internet is home to an ever-expanding hive of blogs about books. Some 250 book bloggers attended the first-ever Book Blogger Convention in May, an event held at Manhattan’s Javits Center the day after BEA ended. Sponsorships from major New York houses and lots of [...]

Author's Corner • Industry News • Marketing • Mindset • Miscellaneous • New Media
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By on July 23rd, 2010

Agency Stirs a Fuss in eBook Publishing Venture

The literary agent Andrew Wylie announced on Wednesday that he had started his own publishing venture and would produce e-book editions available exclusively on Amazon.com for 20 titles, including those by Philip Roth and Vladimir Nabokov. Now Random House, which had previously staked a claim for the e-book rights to most of those books, has issued a forceful [...]

Author's Corner • Industry News • Mindset • Miscellaneous • New Media
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By on July 19th, 2010

Electronic reading devices are transforming the concept of a book – latimes.com

Digital tools advance beyond screens that talk and play videos, connecting readers to authors and online fan communities. As electronic reading devices evolve and proliferate, books are increasingly able to talk to readers, quiz them on their grasp of the material, play videos to illustrate a point or connect them with a community of fellow [...]

Author's Corner • Industry News • Miscellaneous
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By on July 19th, 2010

‘Los Angeles Review of Books’ to Launch This Fall

The Los Angeles Review of Books, an online periodical that will include multiplatform book reviews, author profiles, Skype interviews, and readings as well as critical essays on classic authors will launch in the fall under the direction of Tom Lutz, professor and chair of the creative writing department at the University of California at Riverside.Lutz, [...]

Industry News • Miscellaneous
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By on July 14th, 2010

The Entrepreneurial Author University (The EAU)

Do you want to sell more of your books when they are published? Do you want to sell them as soon as your book hits the market? Do you want to hit the bestseller lists? The Entrepreneurial Author University’s Author Success Program is the missing link!   In process of book publishing countless writers, agents and [...]

Author Training • Industry News • Marketing • Mindset • Miscellaneous
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