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Tag: "guerrilla marketing"

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Best-selling Author, Al Lautenslager in conjunction with Morgan James Publishing Releases New Book

Best-selling Author, Al Lautenslager in conjunction with Morgan James Publishing Releases New Book: | PRLog. Appleton, WI – Al Lautenslager, best-selling author, international speaker, consultant and business adviser, announced the release of his latest book, Re: The Book – Renewing, Reinventing, Reengineering, Repositioning, & Rejuvenating Your Business and Life, published by Morgan James Publishing. As [...]

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Guerrilla Marketing Congratulates Jay Conrad Levinson

Guerrilla Marketing Congratulates Jay Conrad Levinson

Guerrilla Marketing Congratulates Jay Conrad Levinson. Jay Conrad Levinson is the father of the best-selling marketing series in history, “Guerrilla Marketing”. Guerrilla Marketing has swiftly blossomed into a series of books, audiotapes, videotapes, an award-winning CD-ROM, a newsletter, a consulting organization, an Internet website, and a way for individuals to spend less, get more, and [...]

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200 Free Guerrilla Marketing Weapons

200 Free Guerrilla Marketing Weapons

The role of a true guerrilla marketer is to make every single moment of the customer experience satisfying, simple, and worthwhile. Times have changed, the economy has changed, and your industry may have changed. Even Guerrilla marketing has made the transition from a maverick kind of marketing to being embraced by both small and large [...]

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Guerrilla Marketing Job Escape Plan

Guerrilla Marketing Job Escape Plan

Guerrilla Marketing Job Escape Plan, by Guerrilla Marketing founder Jay Conrad Levinson and serial entrepreneur Andrew Neitlich, is like no other book about starting a business. It isolates the key battles every would-be entrepreneur must fight in order to start a business with minimal risk and maximum upside. The battles include: overcoming fear, finding the right idea, [...]

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Spend 3 days with the Father of Guerrilla Marketing

This is the last chance to meet and spend three days with me in person and in my home at the Guerrilla Marketing Intensive September 26, 27, and 28. I’ll tell you why guerrilla marketing has become mainstream marketing and how this can benefit you. You’ll also discover why the books have sold over 21 [...]

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Learning is like rowing upstream…

Learning is like rowing upstream: not to advance is to drop back.  That ancient Chinese proverb is more relevant today than ever. The business world is a fast moving place, and it isn’t slowing down. Between global economic shifts and breakneck technological change, what we’ve come to think of as work today is indistinguishable to [...]

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Author 101 University

Imagine a gathering of some of world’s most sought after marketing and publishing experts ready to give you the “keys to the kingdom” to: Get your book published Sell your book to a publisher Promote yourself using low-cost means online to catapult your sales & exposure Make your book a bestseller Transform your business into a mega success [...]

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Guerrilla Marketing Money Making Tip

This Guerrilla Marketing money making tip comes from the Father of Guerrilla Marketing himself, Jay Conrad Levinson. Co-Author of Guerrilla Marketing for Writers with Rick Frishman, Michael Larsen and myself, David Hancock. A USP is a unique selling proposition, first popularized in 1961 by advertising legend Rosser Reeves in his book, “Reality in Advertising.” Your [...]

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Five Leadership Lessons From the Lion Launch | Fast Company

Five Leadership Lessons From the Lion Launch | Fast Company

When Apple’s executives took the stage in Cupertino yesterday, they weren’t just listing off the new features and products. They were giving a master class in how to design and market world-class products. Here are a few of the lessons we took home: Watch what’s working in one product line, and adapt it to your other product [...]

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Video on #1 secret for getting major publicity

Check out this video from my friend Steve Harrison on the #1 secret for getting major national publicity at: http://bit.ly/a5R5mU There’s nothing like getting some major publicity to make sales soar for whatever you’re promoting. In the publishing world, an appearance on a top national TV show like Oprah, Today, Good Morning America, The View [...]

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Close Relationship with Your Publisher: Realizing that You Are Partners

Close Relationship with Your Publisher: Realizing that You Are Partners The savvy Entrepreneurial Author views a publisher as a partner, for that in essence is what they are. Each benefits from the actions of the other. Each profits from the excellence of the other. Once you realize that your publisher is actually your partner in [...]

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How to get the media to love you

In almost every field, there are people who are extremely good at getting publicity. The media loves them and they’re regularly on radio/TV shows and written-up in print publications. They not only know how to get a ton of free coverage, but also how to profit from the coverage in the form of increased sales, [...]

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The Entrepreneurial Author University (The EAU)

Do you want to sell more of your books when they are published? Do you want to sell them as soon as your book hits the market? Do you want to hit the bestseller lists? The Entrepreneurial Author University’s Author Success Program is the missing link!   In process of book publishing countless writers, agents and [...]

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Sony Quietly Lowers E-Reader Prices

PW: Despite a Sony spokesperson’s claim a week ago that there would be no further price announcements, Sony quietly dropped the prices on all three of its e-reading devices over the July 4 weekend. The wi-fi enabled Daily Edition drops from $349 to $299; the Touch Edition drops from $199 to $169; and the Pocket Edition, formerly [...]

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Win a Spot on a National Television Show to Promote Your Book!

Win a Spot on a National Television Show to Promote Your Book!

Calling All Authors Win a Spot on a National Television Show to Promote Your Book! Go to www.LeadwithLove.com and sign up for the Author Sweepstakes. Participation qualifies you to win a 5 minute segment on The Balancing Act, on Lifetime Television.