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Category: Mindset

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Publishing’s Ecosystem on the Brink: The Backstory | The Authors Guild Blog

Publishing’s Ecosystem on the Brink: The Backstory | The Authors Guild Blog

Subtlety is out. Bloomberg Businessweek’s January 25th cover shows a book engulfed in flames. The book’s title? “Amazon Wants to Burn the Book Business.” A towering pile of books dominates the front page of Sunday’s NYT Business Section. The pile starts well below the fold (print edition), breaks through the section header at the top [...]

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Pew Says Ownership of Tablets and E-Readers Doubled Over the Holidays

Pew Says Ownership of Tablets and E-Readers Doubled Over the Holidays

The Pew Internet and American Life Project today released a ”mini-report” on the adoption of tablets and e-readers that found the number of Americans owning tablets and e-readers nearly doubled over the holidays. The bottom line numbers represent phenomenal growth in consumer device adoption: from mid-December 2011 to early January 2012, the number of Americans owning a tablet computer rose to 19% from [...]

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The surprise value of your KNOWLEDGE

In this new economy, where ideas rule and everyone is looking for help and new strategies right now , the most successful people will be content creators, trainers, and information marketers. People who use their life’s story and strategies for success to help other people improve their lives or businesses will have more income, influence [...]

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Powell’s To Get Espresso Book Machine

Powell’s To Get Espresso Book Machine

  Powell’s Books, one of the country’s largest and most successful bookstores, will launch its Espresso Book Machine in March at its City of Books flagship store location in Portland, Ore. “We are excited to offer this service to our customers, expanding our vast inventory at the City of Books location from one million volumes [...]

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Monetizing Your Book

If you were starting from scratch, and you wanted to make a million dollars offering your advice and how-to content to the world, what 10 things should you focus on? In other words, if you wanted to become a highly-paid expert in a matter of months, how would you? How are all these authors, speakers, coaches, seminar leaders, and [...]

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eBooks, Shmee-Books: Readers Return to the Stores – NYTimes.com

Steve Jobs Biography and Other Hot Titles Bookstore Lures – NYTimes.com.   Facing economic gloom and competition from cheap e-readers, brick-and-mortar booksellers entered this holiday season with the humblest of expectations. But the initial weeks of Christmas shopping, a boom time for the book business, have yielded surprisingly strong sales for many bookstores, which report [...]

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Not Speaking as an Author? Scary Thought!

  It scares me to think you might be missing out on some great speaking opportunities.The number one secret to finding MONSTER leads for your speaking business is leveraging other websites that are already receiving the leads you want. Feel like you’re in a graveyard of worthless leads? Don’t be like the walking dead! Every [...]

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Guerrilla Marketing Congratulates Jay Conrad Levinson

Guerrilla Marketing Congratulates Jay Conrad Levinson

Guerrilla Marketing Congratulates Jay Conrad Levinson. Jay Conrad Levinson is the father of the best-selling marketing series in history, “Guerrilla Marketing”. Guerrilla Marketing has swiftly blossomed into a series of books, audiotapes, videotapes, an award-winning CD-ROM, a newsletter, a consulting organization, an Internet website, and a way for individuals to spend less, get more, and [...]

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Spend 3 days with the Father of Guerrilla Marketing

This is the last chance to meet and spend three days with me in person and in my home at the Guerrilla Marketing Intensive September 26, 27, and 28. I’ll tell you why guerrilla marketing has become mainstream marketing and how this can benefit you. You’ll also discover why the books have sold over 21 [...]

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Learning is like rowing upstream…

Learning is like rowing upstream: not to advance is to drop back.  That ancient Chinese proverb is more relevant today than ever. The business world is a fast moving place, and it isn’t slowing down. Between global economic shifts and breakneck technological change, what we’ve come to think of as work today is indistinguishable to [...]

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Author 101 University

Imagine a gathering of some of world’s most sought after marketing and publishing experts ready to give you the “keys to the kingdom” to: Get your book published Sell your book to a publisher Promote yourself using low-cost means online to catapult your sales & exposure Make your book a bestseller Transform your business into a mega success [...]

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Things your father never told you

Your father didn’t tell you these things and neither did your mother, your boss nor your teachers. But, as the Father of Guerrilla Marketing, I’ll be telling all these things to you in person and in my home at the Guerrilla Marketing Intensive September 26, 27, and 28. I’ll tell you why guerrilla marketing has [...]

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Want More Big-Time Publicity?

Want to be interviewed on top TV shows like CNN, 48 Hours, ABC’s The View, Fox News and the Today Show?   Would you like to get written up in major national publications like Newsweek, Health, Redbook, Time, Family Circle, O the Oprah Magazine, Entrepreneur, People, INC., Parents or the New York Times?   Today I’m writing about a [...]

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Digital Publishing News: Borders Bankruptcy; Amazon and The Book Depository | Digital Book World

Digital Publishing News: Borders Bankruptcy; Amazon and The Book Depository | Digital Book World

Digital Book World presents a roundup of some of the most interesting news, commentary, and tweets related to publishing that you may have missed, from all over the digital book world. Is the Borders Bankruptcy Saga Finally Going to End? Sunday was the deadline for potential bidders to line up for the Borders bookstore chain, [...]

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Borders Closer to Folding

With Sunday’s deadline passed and no bids to keep Borders open as a going concern, according to reports in the Wall Street Journal, it is growing increasingly likely that the troubled retailer will begin going out of business sales as early as Friday. Although an auction is slated for Tuesday afternoon, the only bid on the [...]