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Category: Mindset

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Borders Working to Redefine Store Model

Borders Working to Redefine Store Model

With sales of trade books falling about 6.8% on a same store basis in the second quarter and forecasts calling for more book sales to migrate from print to digital over the next few years. the number one focus at Borders is to redefine its store model, Mike Edwards, CEO and Glen Tomasczewski, interim CFO, [...]

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Apple’s Ping Social Network and Books « PWxyz

Apple’s Ping Social Network and Books « PWxyz

Among other revelations from yesterday’s Apple event was the unveiling of Ping, a new social network that runs through iTunes, which allows users to recommend, comment on, and discover iTunes music and to follow artists, who update their profiles regularly. It’s a bit like Facebook for friends and famous people crossed with a store.
Though Ping [...]

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Borders Reduces E-reader to $99 « PW

Borders Reduces E-reader to $99 « PW

The $99 price point on e-readers has finally, officially been reached!  Beware the crowds on the street rushing to Borders to adopt the habit of digital reading.
The Borders group reduced the price of the two e-readers it sells–the Kobo and Aluratek e-readers–to $129 and $99 respectively.  No doubt Borders hopes to make up for [...]

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The digital era has not made publishers defunct | The Guardian

The idea that publishers “now appear frozen in the headlights of the onrushing digital revolution” is simply untrue. Long before the digital revolution had become a reality for readers, most major publishing houses have been planning and investing in their digital divisions in addition to “doing the day job”, publishing and selling their authors in [...]

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Multi-Purpose or Purpose-Built E-reading Devices? « PWxyz

Multi-Purpose or Purpose-Built E-reading Devices? « PWxyz

Hands down, I prefer the multipurpose eReader (iPad). I can read, I can watch video when I’m tired of reading. I chat share immediately via email and… well you get the point. I do enjoy my kindle, but overall? Multi-Purpose wins for me.

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Which Is Right For Your Book? – Self-Publishing vs Traditional Methods

One of the top questions authors and writers face is whether to self-publish or to use traditional methods to publish their books.
81% of Americans alone want to write and publish a book! Isn’t that astounding? Maybe you’re one of them and maybe you’ve been wrestling with which way is best for your book.
Today, I’d like [...]

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The Internet is Changing – And It Affects You

The Internet is Changing – And It Affects You

The Internet is never going to stay the same. There are new tools available that you are not using. And some pitfalls you have to watch out for.

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Video on #1 secret for getting major publicity

Check out this video from my friend Steve Harrison on the #1 secret for getting major national publicity at:
http://bit.ly/a5R5mU
There’s nothing like getting some major publicity to make sales soar for whatever you’re promoting.
In the publishing world, an appearance on a top national TV show like Oprah, Today, Good Morning
America, The View or article in major [...]

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Close Relationship with Your Publisher: Realizing that You Are Partners

Close Relationship with Your Publisher: Realizing that You Are Partners
The savvy Entrepreneurial Author views a publisher as a partner, for that in essence is what they are. Each benefits from the actions of the other. Each profits from the excellence of the other.
Once you realize that your publisher is actually your partner in the process, [...]

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Kindle & iPad Still Kings of The eBook Readers

Mac Life reports that there can only be one… or two in this case, if you’re talking about the current state of the eBook reader market. Ars Technica has posted an interesting read on the state of the eBook reader. The broad strokes? The iPad and the Kindle rule like no one else… for the [...]

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Author 101 University – The Must-Attend Crash Course for Publishing Success

Author 101 University – The Must-Attend Crash Course for Publishing Success

Are you curious about what publishers like Harper Collins, Morgan James, Adams Media, Wiley, Random House, and Simon & Schuster are looking for? What is the best way to get your manuscript read when you’re an unpublished author? Want to know the biggest mistakes to avoid when writing book proposals? You’ll be engaged as these [...]

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Who Else Wants To Be Wealthy?

Multi-Millionaire, Entrepreneur and Morgan James author, Armand Morin has put together a BRAND NEW Event! It’s his Wealth Event.

The Best part is… It’s FREE and 100% Online.

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How to get the media to love you

In almost every field, there are people who are extremely good at getting publicity.
The media loves them and they’re regularly on radio/TV shows and written-up in print publications.
They not only know how to get a ton of free coverage, but also how to profit from the coverage in the form of increased sales, name recognition, [...]

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Will the Book Survive?

Will the Book Survive?

Amidst all the doom and gloom of the book publishing industry, the CEO of Ingram Book Company, Skip Prichard, says books of all sorts are here to stay and we should embrace the change—and keep on reading.
The Kindle. The iPad. The Nook. Not to mention at least thirty other reading devices or Google [...]

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Book Bloggers You Should Know

PW: Newspapers may be continuing to cut their book coverage, but the Internet is home to an ever-expanding hive of blogs about books. Some 250 book bloggers attended the first-ever Book Blogger Convention in May, an event held at Manhattan’s Javits Center the day after BEA ended. Sponsorships from major New York houses and lots of [...]