Category: Featured

By David Hancock on January 28th, 2010

Apple Debuts iPad and Launches iBooks Store

Apple yesterday introduced iPad, a revolutionary device for browsing the web, reading and sending email, enjoying photos, watching videos, playing games, reading e-books, and much more. Its high-resolution Multi-Touch display lets you interact with content — including 12 innovative new apps designed especially for iPad and almost all of the 140,000 apps available on the [...]

Full Story

By David Hancock on January 03rd, 2010

Morgan James Best Books of 2009

Morgan James Publishing, a leading provider of books from entrepreneurs with vital information, inspiration and guidance readers need to be successful. A division of Morgan James, LLC, Morgan James Publishing, The Entrepreneurial Publisher™, is recognized by NASDAQ as one of the world’s most prestigious businesses and is reported as being the future of publishing.
[...]

Author's Corner • Featured • Industry News • Miscellaneous

Full Story

By David Hancock on December 22nd, 2009

Connect and communicate with your fans and readers in a new, personal way with your own iPhone App

Mobile Roadie’s innovative platform is a simple and inexpensive way for Morgan James authors to build and manage their own app for less than $500. Why do you need an iPhone app? To sell your books, promote your tour, share resources with readers, and to engage your fans on a personal level. Sound good?
Right now [...]

Author's Corner • Featured • Industry News • Marketing • New Media

Full Story

By David Hancock on August 27th, 2009

Morgan James Publishing Adds FiledBy as Online Author Marketing Platform

Morgan James Publishing, a leading publisher of business, self help and marketing books, announced today that they are now using FiledBy sites as an effective way to provide an online presence and digital marketing solution for their authors.
The FiledBy platform enables authors, co-authors, illustrators, photographers, editors and other book contributors to easily build an online [...]

Featured • Industry News

Full Story

By Peter Stern on April 26th, 2009

A First for Publishing on Facebook

Due to the exponential growth of social media and its influence, it is quickly becoming unacceptable for an author, business, or brand to be absent on social media. That is why Morgan James has changed its approach on the Internet from information to conversation. After all, isn’t that what a book is, anyway… a conversation [...]

Author's Corner • Featured • Industry News • Marketing • Mindset • New Media

Full Story

By David Hancock on April 21st, 2009

Trade Paperbacks Thrive in Tough Times

A growing number of authors first books are being published in trade paperback rather than hardcover. The cheaper format is a smarter business model during tough economic times, according to those who sell books or publish them.
Trade paperbacks (which are larger and more expensive than mass-market paperbacks) are typically about $14; hardcovers run about $25. And [...]

Author's Corner • Featured • Industry News • Miscellaneous

Full Story

By David Hancock on April 07th, 2009

Against All Odds

Despite brutal economic conditions, several publishers managed to find ways to grow both their sales and profits in 2008. How did they do it? They are not afraid to be frugal—forgoing advances in favor of offering higher royalties, for example; teaching authors how to self-promote, as Morgan James does. These 11 presses have adopted a [...]

Author's Corner • Featured • Industry News

Full Story

By David Hancock on March 24th, 2009

Barnes and Noble Reduces Inventory by 11 Percent

In their earnings conference call with investors, Barnes & Noble noted that “inventories declined $155 million or 11 percent compared to last year.” They say they were able to “improve inventory turns to the highest levels in our history” and indicated “our in stock percentage of being in stock on key titles and back list [...]

Featured • Industry News

Full Story

By David Hancock on March 23rd, 2009

The 10 Commandments of The Entrepreneurial Author

1. Create books, products and services that you can market with pride and passion.
2. Remember that you are in the service of your ideas, your books and your readers.
3. Establish an annual marketing budget that reflects your belief in the importance of marketing and enables you to carry out your promotion plan.
4. Devote the same [...]

Featured • Miscellaneous

Full Story

By David Hancock on February 13th, 2009

What if I give my book away for free?

Publishers have been experimenting with promotional free downloads of books and worrying about the risks of electronic piracy, but there has been precious little data and analysis to work from. For the past eight months Brian O’Leary at Magellan Media has partnered with Random House and O’Reilly Media to rigorously study the “impact of free [...]

Author's Corner • Featured • Marketing

Full Story

By David Hancock on February 01st, 2009

Morgan James Builds!

Our Vision
“We are dedicated to the exercise of faith in action by helping provide safe, decent, affordable homes and communities in a unique partnership with Habitat for Humanity, and low-income families,” says David Hancock. Morgan James, it’s authors and Habitat for Humanity Peninsula have joined together to create Morgan James Builds, an ongoing program to [...]

Causes • Featured

Full Story