Category: Author Training

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By David Hancock on September 01st, 2011

Things your father never told you

Your father didn’t tell you these things and neither did your mother, your boss nor your teachers. But, as the Father of Guerrilla Marketing, I’ll be telling all these things to you in person and in my home at the Guerrilla Marketing Intensive September 26, 27, and 28. I’ll tell you why guerrilla marketing has [...]

Author Training • Events • Marketing • Mindset • Miscellaneous

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By David Hancock on August 22nd, 2011

Guerrilla Marketing Intensive

THE SMARTEST THING YOU CAN DO IS TO ATTEND THE GUERRILLA MARKETING INTENSIVE AT JAY LEVINSON’S HOME IN ORLANDO. Dear Guerrilla – I promise that the best use of your time and energy this year will be to learn about marketing in the home of the Father of Guerrilla Marketing. You’ll learn in face-to-face sessions [...]

Author Training • Author's Corner • Events • Marketing • Miscellaneous

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By David Hancock on July 27th, 2011

Want More Big-Time Publicity?

Want to be interviewed on top TV shows like CNN, 48 Hours, ABC’s The View, Fox News and the Today Show? Would you like to get written up in major national publications like Newsweek, Health, Redbook, Time, Family Circle, O the Oprah Magazine, Entrepreneur, People, INC., Parents or the New York Times? Today I’m writing about a [...]

Author Training • Events • Marketing • Mindset • Miscellaneous

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By David Hancock on June 18th, 2011

Want a sponsor to pay for your marketing/PR?

What if in less than 18 months, you could accomplish the following without spending one red cent of your own money? Have a major PR firm representing you and getting you booked on… ABC World News National Public Radio (NPR) Oprah & Friends 63 major radio stations And then… What if companies like Coca-Cola, Wachovia, [...]

Author Training • Author's Corner • Marketing • Miscellaneous

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By David Hancock on April 12th, 2011

Armand LIVE – Morgan James authors Go FREE

If you are a Morgan James, I would like to invite you, and a guest, to come see Armand in Orlando, FL May 20-22, 2011 100% FREE. That’s right, the next Armand LIVE is being held next Month. In order to take us up on coming for fee, you must register ASAP! ********************************************** REGISTER YOUR [...]

Author Training • Events • Marketing • Miscellaneous

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By David Hancock on April 05th, 2011

The Smartest Thing You Can Do Is To Attend The Guerrilla Marketing Intensive At Jay Levinson’s Home In Orlando

Dear Guerrilla – I promise that the best use of your time and energy this year will be to learn about marketing in the home of the Father of Guerrilla Marketing. You’ll learn in face-to-face sessions with me and get the personal attention you deserve. That means doing everything you can to attend the Guerrilla [...]

Author Training • Events • Marketing • Miscellaneous

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Writers’ Conference and Writing Contest | LifeLong Learning Society at Christopher Newport University

By David Hancock on March 22nd, 2011

Writers’ Conference and Writing Contest | LifeLong Learning Society at Christopher Newport University

Morgan James Publishing is sponsoring the CNU Writers’ Conference this weekend in Newport News, Virginia. Also, David Hancock will be teaching a workshop on Saturday on Guerrilla Marketing for Writers. Joins us! Writers’ Conference and Writing Contest | LifeLong Learning Society at Christopher Newport University.

Author Training • Events • Marketing • Mindset • Miscellaneous

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By David Hancock on February 21st, 2011

The Goals of The Entrepreneurial Author

Welcome to the dawn of a new revolution. And congratulations on even considering becoming an Entrepreneurial Author in a new, rapidly changing world. It’s challenging, but you’re in for a lot of fun. Of course, there is a lot of work—but fun, too. Lots of fun if you do it right. The first thing you’ll [...]

Author Training • Mindset • Miscellaneous

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By David Hancock on January 31st, 2011

Do You Want Some Media Exposure?

Want more free publicity by being written-up in top magazines, newspapers and websites? Want to be interviewed on radio/TV shows? If so, this free service makes it easy. ================================== The Easiest Time To Get Publicity ================================== It’s often not easy to score such major media coverage – particularly if you can’t afford a top PR [...]

Author Training • Events • Marketing • Miscellaneous

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By David Hancock on January 20th, 2011

Author 101 University

Imagine a gathering of some of world’s most sought after marketing and publishing experts ready to give you the “keys to the kingdom” to: Get your book published Sell your book to a publisher Promote yourself using low-cost means online to catapult your sales & exposure Make your book a bestseller Transform your business into [...]

Author Training • Author's Corner • Events • Industry News • Marketing • Miscellaneous

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By David Hancock on December 23rd, 2010

Guerrilla Marketing Money Making Tip

This Guerrilla Marketing money making tip comes from the Father of Guerrilla Marketing himself, Jay Conrad Levinson. Co-Author of Guerrilla Marketing for Writers with Rick Frishman, Michael Larsen and myself, David Hancock. A USP is a unique selling proposition, first popularized in 1961 by advertising legend Rosser Reeves in his book, “Reality in Advertising.” Your [...]

Author Training • Marketing • Miscellaneous

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Five Leadership Lessons From the Lion Launch | Fast Company

By David Hancock on October 21st, 2010

Five Leadership Lessons From the Lion Launch | Fast Company

When Apple’s executives took the stage in Cupertino yesterday, they weren’t just listing off the new features and products. They were giving a master class in how to design and market world-class products. Here are a few of the lessons we took home: Watch what’s working in one product line, and adapt it to your other product [...]

Author Training • Mindset • Miscellaneous

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By David Hancock on October 05th, 2010

What Rich Authors Do Differently

Our friend Steve Harrison is offering a free telephone seminar you won’t want to miss this Thursday, October 7th. On the call, you’ll discover how to become a much more successful non-fiction author by learning what the top authors do differently than all the rest. I can tell you Steve’s advice is right on the [...]

Author Training • Events • Marketing • Mindset • Miscellaneous

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By David Hancock on August 26th, 2010

Which Is Right For Your Book? – Self-Publishing vs Traditional Methods

One of the top questions authors and writers face is whether to self-publish or to use traditional methods to publish their books. 81% of Americans alone want to write and publish a book! Isn’t that astounding? Maybe you’re one of them and maybe you’ve been wrestling with which way is best for your book. Today, [...]

Author Training • Marketing • Mindset • Miscellaneous

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The Internet is Changing – And It Affects You

By David Hancock on August 20th, 2010

The Internet is Changing – And It Affects You

The Internet is never going to stay the same. There are new tools available that you are not using. And some pitfalls you have to watch out for.

Author Training • Author's Corner • Events • Marketing • Mindset • Miscellaneous

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