Peter is a twenty-something blogger, thinker, and social media guru who loves to play music, read, and throw frisbees. He currently handles much of Morgan Jame's digital media development and helps authors establish their presence on the web.
Here’s a free tip for the Entrepreneurial Author: the heart of online marketing is offline. Let me explain… via Starbucks.
With 180,000 Twitter followers and 1.5 million fans, Starbucks is utilizing the free social media space very well. Starbucks CEO, Howard Schultz, is kicking off a new marketing strategy that includes prizes and rewards for people [...]
Due to the exponential growth of social media and its influence, it is quickly becoming unacceptable for an author, business, or brand to be absent on social media. That is why Morgan James has changed its approach on the Internet from information to conversation. After all, isn’t that what a book is, anyway… a conversation [...]