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Bookstore Sales Slipped in 2012

A late year rally was not enough to keep bookstore sales from falling again in 2012, but the 0.5% decline was the smallest in years. According to preliminary estimates from the U.S. Census Bureau, bookstore sales for 2012 were $15.21 billion, down from $15.28 billion in 2011. For December, bookstore sales increased 2,9% over December 2011, hitting $1.69 billion. Stores that generate at least 50% of their revenue from books are included in the government figures and the Census includes all sales from from those stores, not just books.

For the entire retail sector, sales for the year rose 5%m with December sales up 2.6%.

Bookstore Sales Slipped in 2012.

About the Author

David Hancock is reported to be the future of publishing and is the Founder of Morgan James Publishing and The Ethan Awards. David has co-authored ten books including "Guerrilla Marketing for Writers", "The Entrepreneurial Author" and "The Best of Guerrilla Marketing". David also sits on the Advisory Board of the National Center for the Prevention of Community Violence and serves as President of The Board of Directors for Habitat for Humanity Peninsula and Greater Williamsburg.

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