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B&N is Fully Committed to Retail

Barnes & Noble has reacted to an article in the Wall Street Journal that quotes B&N retail group CEO Mitchell Klipper as saying the bookstore chain will have 450 to 500 stores in 10 years by stressing that the company’s management “is fully committed to the retail concept for the long term.” A spokesperson noted that B&N has been closing about 15 stores annually for 10 years, a figure that includes a number of unprofitable stores as well as some relocations.

“The numbers reported today by the Wall Street Journal are consistent with analysts’ expectations,” the spokesperson said. B&N has cut back on store openings in part because developers are opening fewer malls as well as the impact of the sale of digital books .In the last 12 months, B&N closed or announced closing of such high profile outlets as New York City’s Greenwich Village on 8th Street, two outside of Dallas, and ones in Austin, Chicago, and Seattle. The closing of the B&N at Union Station in Washington, D.C., was much lamented. Then came a reprieve, which fell through; it will close at the end of next month.

B&N is Fully Committed to Retail.

About the Author

David Hancock is reported to be the future of publishing and is the Founder of Morgan James Publishing and The Ethan Awards. David has co-authored ten books including "Guerrilla Marketing for Writers", "The Entrepreneurial Author" and "The Best of Guerrilla Marketing". David also sits on the Advisory Board of the National Center for the Prevention of Community Violence and serves as President of The Board of Directors for Habitat for Humanity Peninsula and Greater Williamsburg.

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