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By on August 04th, 2010

Barnes & Noble on the Block? Get Ready, Amazon | Fast Company

The world’s largest book retailer, Barnes & Noble, announced Tuesday that its board of directors is considering selling the company in order to increase shareholder value. As the bookseller explained today, the board has formed a team to evaluate “strategic alternatives” to make sure it’s “taking advantage of [its] compelling digital opportunities.” Putting the company on the block is one of those alternatives.

Just how compelling are these digital opportunities? B&N’s online store is exploding, with sales increasing 51% last quarter and 32% the quarter before that. In the next fiscal year, Web sales are expected to increase 75% to $1 billion. The Nook, Barnes & Noble’s answer to Amazon‘s Kindle, has arrived with a splash in the e-reader market, outselling the Kindle in its first month on sale. And a price drop in June should help swell the Nook’s success.

Read the full article from Fast Company:

Barnes & Noble on the Block? Get Ready, Amazon | Fast Company.

About the Author

David Hancock is reported to be the future of publishing and is the Founder of Morgan James Publishing and The Ethan Awards. David has co-authored ten books including "Guerrilla Marketing for Writers", "The Entrepreneurial Author" and "The Best of Guerrilla Marketing". David also sits on the Advisory Board of the National Center for the Prevention of Community Violence and serves on the Executive Board of Habitat for Humanity Peninsula and Greater Williamsburg.

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