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Morgan James Weathers Tough Times

def-thumbAs predicted by Publisher’s Weekly (Against All Odds, March 2, 2009), Morgan James Publishing is thriving in these tough times. Morgan James reports a 52% increase in overall books sales through retail channels for year end 2009 over 2008 and a 12% increase in titles released during the same period.

Morgan James founder David Hancock touted the company’s ability to improve the bottom-line during the year, including downsizing it’s operational office in Southeastern Virginia and selectively taking out of print slow selling hard cover titles and focusing more on trade paperback. Various cost reductions and selected staff reductions helped to improve margins, and Hancock said Morgan James remains positioned to achieve its goal of another 10% expected increase in 2010. Hancock also praises Ingram Publisher Services for their hard work and focus during these times.

David Hancock points out that 80% of it’s reduced staff are still being utilized on a freelance basis. Morgan James also has increased it’s use of accredited interns from local Universities. Read more on PW.com…

About the Author

David Hancock, Morgan James' founder, and co-author of Guerrilla Marketing for Writers, is recognized by NASDAQ as one of the world's most prestigious business leaders. David has revolutionized book publishing - from the author's standpoint. His Entrepreneurial Publishing™ model enriches authors as well as his company. Actively working with his authors to help them not only maximize revenue from their book royalties, but also build new business and increase their revenue substantially through follow-on sales to their readers.

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