Fill In The Blank Pitch Formula
As I promised in my last tip, here’s another great fill-in-the-blank formula you can use to create a show pitch that is guaranteed to grab a producer’s attention virtually every time.
* Pitch Formula: ”How to ____________ and still _____________”
And here’s a couple of examples of how you might apply it:
Show Pitch: ”How to eat as much dessert as you want and still stay slim and sexy”
Show Pitch: ”How to take advantage of high risk investments and still keep your portfolio safe”
This formula is similar to one I sent you a few weeks back in that what you’re looking for when you use it is a combination of things that are unlikely. A contradiction in terms. An oxymoron. The response that you want to get from people should be, “You mean to tell me that I can actually sleep 5 hours a night and still feel
like I’ve slept 8? I’ve gotta know more!”
I’ll be posting more next week.
[...] love this from Rick over at Morgan James. As I promised in my last tip, here’s another great fill-in-the-blank formula you can use to [...]